Automated brand pitching
Automates outreach to a large brand list and lets creators choose the brands and contacts they want to target.
What Rodeo does
Rodeo is a creator assistant that helps people pitch brands, build media kits, and find brand opportunities from one place. The site positions it as a toolkit for creators who want support with the repetitive parts of creator-brand outreach while they focus on making content.
On the homepage, Rodeo highlights automated outreach to more than 50,000 brands, access to hundreds of active brand campaigns, and media kit analysis and creation tools. The media kit page presents a separate media-kit workflow with auto-updating stats, a professional design, and a custom domain link for sharing with brands.
Core features
Media kit creation
Builds or updates a creator media kit so it can be shared with brands as a concise summary of work and stats.
Brand campaign discovery
Surfaces trending and active brand campaigns so creators can find current opportunities to pitch.
Media kit analysis and growth tools
Includes media kit analysis and growth tools aimed at improving the materials a creator sends to brands.
Verified marketing contacts
Provides direct contacts to brand managers, which helps creators reach the right point of contact for outreach.
Customized pitch emails
Offers an AI-generated pitch workflow that sends customized brand emails for the creator.
Ways creators use Rodeo
Automating brand outreach
A creator who wants to spend less time sending cold emails can use Rodeo to generate and send pitches to selected brands and contacts.
Creating a media kit for brand pitches
A creator building a professional brand-facing profile can use the media kit tools to create a shareable kit with stats and work history.
Finding current brand opportunities
A creator looking for fresh opportunities can review active campaigns and trending brands before deciding who to contact.
Managing a niche-based pitching process
A creator who needs a more organized outreach process can use the workflow to pick niches, narrow targets, and follow up in a more structured way.
Getting started with UGC outreach
A newer UGC creator can use Rodeo as a guided starting point for pitching, media kit creation, and brand-deal workflow basics.
Pros and Cons
Pros
- Combines brand pitching, media kit management, and opportunity discovery in one creator-focused workflow.
- Lets creators choose niches and target brands instead of forcing a one-size-fits-all outreach list.
- Supports both outreach and presentation needs, which can reduce the number of separate tools a creator has to use.
- Includes workflows for automated pitches and media kit creation, both of which are emphasized on the site.
- Provides a self-serve setup that the site says can be started in a few minutes.
Cons
- The pricing page itself returns a 404, so pricing and plan structure are not fully consistent across the site.
- The site does not clearly document integrations or connected platforms in the provided source text.
FAQ
What is Rodeo?
Rodeo is an AI assistant for creators that helps send pitches to brands, manage a media kit, and land brand deals.
How do I use Rodeo?
The site says you can make an account, pick your niches, select brands you want to work with, and then start pitching.
Does Rodeo have paid plans or a trial?
The pricing information shown on the site includes a free trial and paid tiers for pitching and media kits, with the exact plan mix varying by product area.
Is Rodeo only for established creators?
Rodeo says it works with creators at different starting points, including people new to UGC and creators with very small audiences.
How can I learn more or get support?
The site directs social questions to its TikTok account @withrodeo and notes that support and contact options are available through the website.
Quick Facts
- Category
- Creator assistant / influencer marketing
- Primary users
- Content creators and UGC creators
- Main workflow
- Pick niches, choose brands, then automate pitches and media kit sharing
- Website
- withrodeo.com
- Pricing signal
- Paid plans are shown, along with a 7-day free trial on the site
- Support
- Contact option shown at [email protected]
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