The New Black is an AI fashion design platform for brands and teams. It combines clothing design generation, AI fashion models, virtual try-on, tech packs, and asset editing in one workspace.

The New Black

AI fashion workspace for brands

The New Black is an AI fashion design platform for brands and teams. It combines clothing design generation, AI fashion models, virtual try-on, tech packs, and asset editing in one workspace.

The site also offers an API for fashion workflows, so teams can use the same clothing and fashion features inside a website or app. Pricing is available through paid plans with a free trial, and the platform supports unlimited users on active plans.

Core capabilities

AI Fashion Design

Generate clothing concepts from prompts and existing visual references, then refine the result in the same workspace.

AI Fashion Models

Create AI-generated fashion models for product imagery, including consistent models that can be reused across scenarios.

AI Virtual Try-On

Upload a product image and generate virtual try-on visuals that place garments on an existing model.

AI Tech Packs

Build AI tech packs and related sketches to support production-oriented fashion workflows.

Creative Editors

Edit generated assets with built-in photo and video tools such as HD upscaling, filters, trimming, and scene adjustments.

Bulk Creation

Generate multiple visuals in a single run, with bulk workflows that can process up to 30 images at once.

Common workflows

  • Concept development

    Create new apparel concepts from prompts or references, then refine them without moving to another tool.

  • Product visualization

    Generate AI fashion models for product imagery when you want to present garments without organizing a photoshoot.

  • Virtual try-on

    Place garments on an existing model to preview fit and presentation for e-commerce or campaign assets.

  • Pre-production handoff

    Prepare production-oriented assets such as tech packs and sketches as part of an early design workflow.

  • Catalog batches

    Process many products in one run to keep a larger catalog moving through the same workflow.

Pros and Cons

Pros

  • Combines design, model generation, virtual try-on, tech packs, and editing in one platform.
  • Supports team usage with unlimited users on active plans.
  • Includes bulk creation tools for processing up to 30 visuals at once.
  • Provides an API for integrating fashion workflows into other products.
  • States that users keep ownership of the designs and content they generate.

Cons

  • Several workflow details are only described at a high level, so setup steps and output constraints are not fully spelled out on the pages provided.
  • Some pricing and usage details depend on credits and plan tiers, which may require checking the current pricing page before adoption.

FAQ

Can I use the designs commercially?

Yes. The site states that users retain full ownership of the designs and content they generate, and it also says the designs are private and never shared or reused.

Is there a free trial or paid plan?

The pricing page shows a free trial and paid plans. The Starter plan starts at $15/month or $150/year, with higher tiers for larger usage.

Can teams work in the same workspace?

Yes. The platform is built around unlimited users on active plans, and the pricing page says teams can create collections together and share access without seat fees.

Does The New Black offer an API?

The site describes an API for clothing and fashion workflows, including outfit design and other AI fashion features, so it can be integrated into a website or app.

Quick Facts

Category
AI Fashion Design Platform
Primary users
Fashion brands, designers, and teams
Platform
Web app
Domain
thenewblack.ai
Pricing
Free trial and paid plans
API
Available